How to Approach Social Intelligence in 8 Fool Proof Steps
I've been posting a lot recently about generating actionable intelligence from social media conversations (see here and here for a flavour). The question that people keep asking me is how to approach social…
Finding It Hard To Turn Social Data Into Insight? Needing To Find A Way To Make Your Insights Actionable? Look No Further! Looking For Behavioural Science Geekery To Fuel Your Marketing Campaigns? *Waves*. Whatever’s Brought You Here – Welcome!
Forget everything you thought you knew about social media listening. Interpretation is what makes data useful, not word clouds or clever graphs. We don’t just collect data, we understand what it’s really telling us about your customers. And use it to get results.